Content marketing is the future of online advertising

Date: June 22, 2013 Published by

Content marketing is definitively the future of online advertising. This is a key trend in the industry and 91% of B2B use content marketing. Adlegant is based on content marketing and our customers have proven that their prefer interesting articles rather than flashing disco ads. Here is an infographic about content marketing.  

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Adlegant is Young Innovators Challenge Finalist

Date: June 17, 2013 Published by

Good news for Adlegant and article advertising. I received an email from the Scottish Institute for Enterprise regarding my pass to the final stage of the Young Innovators Challenge ’13. The final stage is divided in two sub-stages. The first one is a bootcamp in Dundee where we are going to write a business plan about our ideas. The final stage is about pitching our... View Article

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DoubleClick: What are the ethics and practices of collecting information about Internet users without their knowledge?

Date: April 7, 2013 Published by

1 Introduction Currently DoubleClick is no longer an independent company. It was acquired by Google in March 2008. The terms of service of DoubleClick has been replaced for the general Google terms of service released on the 27th of July 2012. Therefore, a research of the practises and ethics of collecting information will be undertaken on such Google papers. Since the implementation of the new... View Article

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Performance benchmark Mysql vs. MongoDB vs. Memcached.

Date: October 31, 2012 Published by

This benchmarks are tested with an algorithm based on a matrix multiplication where the result is stored in a table. The machines used are: 6 AMD 3.2Ghz processors or 54 cores total. The centralized DB server has 12 AMD cores and 64GB of RAM. Loading performance is important because loading data takes up a lot of time for many data-driven applications. For some applications, loading... View Article

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Node.js + ExpressJS +Jade + Nodejitsu + MongoDB + BackBoneJS

Date: October 30, 2012 Published by

I’ve find out a new bunch of tools extremely suitable for high performance environments. Let’s describe each one: Node.js: Node.js is a platform built on Chrome’s JavaScript runtime for easily building fast, scalable network applications. Node.js uses an event-driven, non-blocking I/O model that makes it lightweight and efficient, perfect for data-intensive real-time applications that run across distributed devices. ExpressJS: Express is a minimal and flexible node.js web application... View Article

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